The Link Magazine is your expert quarterly guide to the protection market. Each issue showcases the latest insights, data and thought leadership from our protection team, to help you dig deeper into market trends, products and analysis.

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In this issue

  • One of the best Business Quality Awards yet – Mike Pritchard, Commercial Manager, recounts our 12th annual BQAs.
  • Critical Illness at 40 – As CIC turns 40 this year, we look back at how the original ‘Dread Disease Cover’ has given millions of families peace of mind.
  • Consumer Duty - What we’ve been doing to help you prepare for the changes.
The Link Magazine



Previous issues

Issue 8, April 2023

Explore how purpose can transform our future with Nigel Wilson, and support on how to develop your business.

 PDF file: Download Issue 8PDFsize: 1883 KB

Issue 7, December 2022

A lookback at 2022, including key findings from our exclusive Deadline to Breadline report.

 PDF file: Download Issue 7PDFsize: 1883 KB

Issue 6, August 2022

Helping to reposition the cost of living crisis conversations with clients and building business resilience in times of uncertainty.

 PDF file: Download Issue PDFsize: 1883 KB

Issue 5, March 2022

Featuring an interview with Karen Fuge, high value support for the protection market and how to navigate the year of the squeeze.

 PDF file: Download Issue 5PDFsize: 1883 KB

Issue 4, December 2021

Featuring the latest State of the Nation report, bridging the gap between mortgage and insurance, and Breast Cancer Awareness Month.

 PDF file: Download Issue 4PDFsize: 3540 KB

Issue 3, August 2021

Featuring Umbrella Benefits, supporting the Income Protection Task Force, and how you can help us to pay more claims.

 PDF file: Download Issue 3PDFsize: 2027 KB

Issue 2, April 2021

Featuring the latest Deadline to Breadline report, is this the golden year for mortgage advisers, and six ways you could lose your home.

 PDF file: Download Issue 2PDFsize: 1095 KB

Issue 1, October 2020

Featuring Nigel Wilson on inclusive capitalism, Income Protection sales aids, and our new rental proposition with Phil Spencer and Move IQ.

 PDF file: Download Issue 1PDFsize: 1883 KB